SmartLink Analytics
Every SmartLink comes with built-in analytics so you can measure performance and understand your audience.
What You Can Track
- Total clicks — how many people visited your SmartLink
- Platform breakdown — which DSP each fan chose (Spotify, Apple Music, etc.)
- Geographic data — which countries and cities your fans are in
- Device type — mobile, desktop, or tablet
- Conversion rate — percentage of visitors who clicked through to a DSP
- Fan Capture conversions — how many fans submitted their email/phone
Pixel Support
InterSpace SmartLinks support third-party tracking pixels so you can build retargeting audiences from your music link traffic.
Supported Pixels
- Meta Pixel (Facebook / Instagram) — retarget SmartLink visitors with ads on Facebook and Instagram
- Google Analytics / Tag Manager — track SmartLink traffic in your Google Analytics dashboard
- TikTok Pixel — build TikTok ad audiences from your music link visitors
How to Add a Pixel
- Go to your SmartLink in the dashboard
- Click Edit → Analytics & Tracking
- Paste your Pixel ID into the appropriate field
- Save and publish
Once added, the pixel fires automatically every time someone visits your SmartLink — allowing you to run highly targeted ads to people who have already shown interest in your music.